Paper resumes are — or should be — going out of style. They rarely give employers a complete profile of a potential hire, they’re filled with abbreviated bunches of value-less buzzwords (or in my case, action verbs), and the thought of them makes trees cry. You don’t want to make trees cry, do you? No, you don’t. So, many companies are turning to alternative, technological means to find the right candidates for job openings, some using algorithms, ranking systems, SaaS solutions like Taleo’s, and more. In fact, one in six are now finding jobs on social networks.
What kind of user generated content is often found posted to social networks? Video. Facebook was, for a time, the number three video site in the U.S. Furthermore, we’re telecommuting more and more frequently, using Skype, Google Hangouts, Facebook video — you name it. Videos are helping startups to explain their products and goals. So, when applied to the hiring process, it would make sense, then, that job videos can enhance the process, for both sides, right?
This is the bet being made by a young startup, founded this year and based in Palo Alto, calledGetHired. The startup is today launching a video-based, social recruiting platform and job board that is looking to empower job seekers — allowing them to set themselves apart from the competition — by creating video and audio profiles to accompany their resumes. On the flip side of the boardroom table, GetHired believes that its platform will help employers more effectively discover and manage their applicant pools.
To help it along in its mission, accompanying the launch of the platform, GetHired is today announcing that it has raised $1.75 million in seed funding from a host of angel investors, including CEO of the Global Environment Fund, Jeffrey Leonard, former CEO of Discovery Communications and the former Under Secretary of State For Public Diplomacy And Affairs, Judith McHale, CEO of LegalZoom.com, John Suh, and Mack Capital CEO, Ralph Mack.
With its seed round in tow, GetHired is looking to be the first job board to really focus seriously on video by enabling users to embed video and audio capabilities directly into the platform so that users can replace stale cover letters with more personal, dynamic responses to employers’ pre-screening questions that kick off every hiring process.
GetHired thus allows employers to, at no cost, post open positions online in conjunction with existing job boards, ask pre-screening questions for specific postions, and hopefully search for and pre-screen candidates more efficiently, while starting and finishing the interview process online, in realtime. With video, employers can turn a static pile of resumes into real, human candidates.