Compete Product Marketing Lead

Job Description

Job Summary:

We are looking for an experienced product marketing professional to take ownership of our Competitive Intelligence program within the Product Marketing team.

As part of this work, you will develop and own a comprehensive Competitive Intelligence program and work closely with product management and marketing teams to incorporate competitive intelligence into product roadmaps, marketing plans, and sales strategies. You will be instrumental in enabling sellers, guiding product roadmap decisions, and ensuring differentiation in the market.

Qualifications:

• You have 6+ years of experience at a SaaS company in competitive intelligence, product marketing, market research, or related roles.
• You have been responsible for developing and owning a comprehensive Competitive Intelligence program, outlining key components to empower sellers and guide product development decisions.
• You’re a strategic thinker, and an industry savvy individual who stays abreast of industry trends and competitor activities, providing insights and recommendations to guide strategic product decisions and market differentiation.
• You are a skilled presenter who can confidently convey findings to internal stakeholders, guiding product requirements and roadmap decisions based on your insights.

Responsibilities:

• Own the coordination and execution of initiatives that enhance competitive positioning and differentiation in the market.
• Conduct thorough market research, competitor analysis, and customer interviews to identify key differentiators and translate them into actionable insights. Maintain up-to-date knowledge of competitor products, pricing, and positioning.
• Collaborate with product management to understand and define product requirements and roadmap based on competitive landscape and customer feedback.
• Present key findings, strategic insights, and actionable recommendations to internal stakeholders, including sales teams, product managers, and executives.
• Provide guidance on positioning, messaging, and go-to-market strategies.
• Present key findings, strategic insights, and actionable recommendations to internal stakeholders, including sales teams, product managers, and executives.
• Work closely with the sales team to understand their needs, providing them with the necessary knowledge and tools to effectively compete in the market.
• Lead the creation of internal content and assets, such as competitive positioning documents, and training materials, to empower the sales team.

Nice to Haves: 

• Worked at a privacy, security, compliance, or data governance software company previously in similar capacity
• Relevant certifications in Product Marketing or Competitive Intelligence.

Why Us?  

At SoSafe, you’ll be part of a cybersecurity team that thrives on innovation, safeguarding organizations against evolving threats and making the digital world a safer place. You will have the opportunity to make a real impact, surrounded by a dynamic and supportive team and environment committed to your professional growth.  

What we offer:  

• Work-Life Balance:  
• Flexible hours  
• 33 vacation days  
• Work Environment:  
• State-of-the-art tech  
• Annual company off-site  
• Regular team events 
• Healthcare:  
• OpenUp 
• Private Healthcare 
• Other Perks:  
• Referral Bonus  
• Learning & Development Allowance 
• Pension Scheme  

About Us 

We are one of the fastest-growing security awareness scale-ups worldwide. By putting people first and focusing on behavioral science, we are disrupting the status-quo of Cyber Security. 

Backed by strong VC funding by those such as Highland Europe and Global Founders Capital, we are looking for more motivated team players who will assist us with our ambitious mission and international expansion. At SoSafe, you will take ownership for your work and your growth, taking your career to the next level! If you want to have an impact and are looking to contribute in meaningful ways within an open-minded environment that values diversity and community, SoSafe might just be the right place to work for you! 

Are you our next Cyber Security Hero? 

Come work with us in our HQ in Cologne, our offices in Amsterdam, Berlin, Paris or Lisbon or at our co-working locations in Dublin, Munich, London or Chemnitz. 

Join us on our journey to make the digital world a safer place!